Our Journey Started With Struggle
Back in 2019, I was running a small import business and constantly wrestling with cash flow. Despite decent revenue, money always seemed to disappear faster than it came in. Traditional accounting advice felt too academic and didn't address the daily reality of juggling supplier payments, inventory costs, and unexpected expenses.
That's when we realized most financial education misses the mark for entrepreneurs. Business budgeting isn't just about spreadsheets - it's about understanding seasonal patterns, managing irregular income, and making quick decisions with incomplete information.
After developing our own systems and seeing dramatic improvements in cash flow predictability, we started sharing these methods with other business owners. The results were encouraging enough that by 2023, we decided to formalize our approach into structured educational programs.